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Life Fitness Introduces Innovative Functional Training Tool to Product Line-up

SAN FRANCISCO - March 29, 2007– Life Fitness introduces the Hammer Strength Training Vest, a unique functional training tool that adds versatility to the Life Fitness Cable Motion Dual Adjustable Pulley and provides the ultimate resistance training experience. Functional Training uses cable motion to replicate daily movements and increase core muscle engagement.

Appropriate for the serious athlete as well as use with personal trainers, the Hammer Strength Training Vest adds variety and customization to any workout. Its 18 strategically-placed steel rings support every type of movement and attach to the Dual Adjustable Pulley cables for resistance training, extra assistance and plyometrics to increase speed, agility and core strength.

"This innovative solution provides a unique functional training tool for any sport or activity," said Greg Bahnfleth, training and education manager for the Life Fitness Academy. "With the Hammer Strength Training Vest, users are able to mimic the movements made on the court or the field, which makes this product valuable to trainers, coaches and athletes looking to step up conditioning regimens. For non-athletes the vest provides a means to replicate daily movements, improve balance and strengthen core muscles."

The fit of the vest simultaneously engages multiple muscle groups with emphasis on core and stabilizer muscles to increase the benefits of exercises on the Dual Adjustable Pulley. To achieve the best fit, the Training Vest ranges in sizes from XS to XXXL to accommodate the smallest and largest users.

Hammer Strength Training Vest will be on display with the Life Fitness Cable Motion Dual Adjustable Pulley in the Life Fitness booth at the 2007 IHRSA Convention

 

About Life Fitness
Life Fitness, a division of Brunswick Corp. (NYSE: BC), is the global leader in designing and manufacturing a full line of high-quality fitness equipment for commercial and consumer use. It is the largest commercial fitness equipment provider in the world and the only fitness equipment manufacturer that has been providing premium equipment for nearly 30 years. Life Fitness’ cardiovascular and strength-training products, including the renowned Lifecycle exercise bike, are used worldwide in health clubs, fitness centers and wellness facilities, as well as in homes. The company is headquartered near Chicago, in Schiller Park, Ill., and distributes its equipment in more than 120 countries.

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Life Fitness and Lifecycle are trademarks and/or registered trademarks of Brunswick Corp.

Life Fitness, 5100 River Road, Schiller Park, IL 60176. Phone: 847.288.3300, www.lifefitness.com

 

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